KCB is leveraging data from the Hustler Fund to offer mobile-based loans, with a staggering Sh1.5 billion being disbursed daily.
This partnership has lifted KCB’s mobile loan book by 30% to Sh544 billion in 2025. The Hustler Fund, a government initiative, provides collateral-free credit to individuals and groups at an annual interest rate of 8%, calculated daily.
The fund’s data is helping KCB assess creditworthiness, with borrowers ranging from Sh100 to Sh50,000, and repayment windows of 14 days.
A mandatory savings component diverts 5% of each loan into a deposit account. The Hustler Fund has enrolled 27.42 million borrowers, disbursing KSh71.84 billion since November 2022.
KCB developed the credit scoring model used by the Hustler Fund and runs the underlying platform, providing valuable insights into Kenyans’ borrowing habits.
This partnership has enabled KCB to expand its mobile credit products, with the Group Loan product registering 58,710 groups and disbursing Sh196.68 billion.
Key Impacts:
- Increased Access: The Hustler Fund has expanded financial access to previously underserved populations, including micro, small, and medium enterprises (MSMEs).
- Credit Scoring: The fund’s credit scoring model has enabled lenders to assess borrowers’ creditworthiness, promoting responsible lending.
- Mobile Lending: KCB’s mobile lending has surged, leveraging the Hustler Fund’s data to offer loans ranging from Sh100 to Sh50,000.
KCB’s Mobile Lending Strategy:
- Data-Driven: KCB utilizes Hustler Fund data to inform lending decisions and manage risk.
- Digital Channels: The bank offers loans through mobile platforms, enhancing accessibility and convenience.
- Group Lending: KCB’s group loan product has disbursed Sh196.68 billion to 58,710 groups since June 2023.
