Kenya Power and Lighting Company (KPLC) has rolled out a comprehensive media campaign to tackle the growing menace of transformer vandalism, illegal electricity connections, and fraud involving individuals impersonating company employees.

According to KPLC, these challenges have been significantly hampering service delivery while damaging the company’s reputation and eroding public trust.

Fraudsters are becoming increasingly sophisticated, impersonating Kenya Power employees through phone calls or in-person visits to threaten customers with disconnection over alleged unpaid bills, pressuring them to send cash immediately.

Others prey on people applying for new connections, demanding bribes with promises of faster and cheaper installation.

Property owners have also fallen victim to elaborate scams involving fake letters requesting land leases for transformers, with victims asked to pay money to expedite fund releases.

To address these issues, Kenya Power is deploying an integrated anti-fraud and vandalism campaign across television, radio, and social media platforms.

The campaign aims to rebuild public trust and foster a culture of awareness and cooperation in fighting these illegal activities.

As the campaign slogan declares, when everyone works together, “Pamoja Twang’aa!”

The campaign targets existing customers, property owners, new connection applicants, small business owners, and the general public in both rural and urban areas.

Central to the message are critical facts every customer needs to understand.

Kenya Power employees never request payment to facilitate connections, reconnections, or to waive charges.

When bills are overdue, the company sends SMS reminders exclusively through its official channel appearing as “Kenya Power” on phones.

All token purchases should only be made through Mpesa Paybill 888880, Kenya Power banking halls, or *977#.

Electricity bill payments must go through Mpesa Paybill 888888, banking halls, appointed banks, or *977#.

New connection applications can only be made online through the official self-service portal at selfservice.kplc.co.ke, with payments through Mpesa Paybill 888899, banking halls, or bank transfer for large customers using official company details.

The campaign emphasizes that Kenya Power does not pay for leasing spaces to install transformers or equipment.

All genuine employees visiting premises must display official identification badges, and customers can verify authenticity using *977# and selecting “Jua for Sure.”

Illegal power connections endanger beneficiaries and neighbors, and anyone suspecting illegal activity should report to the nearest Kenya Power office or police station.

The media strategy includes sixty-second television commercials during prime time, thirty-second radio spots, and presenter mentions using practical examples in local languages.

The tone is clear, authoritative, and reassuring without being alarmist.

Radio interviews and digital media will amplify the message of prevention and shared values.

The campaign’s rallying cry “Pamoja Twang’aa” captures the spirit of unity, promising that when Kenya Power, customers, and the public work together, there will be safe and quality power supply, customers won’t lose money to fraudsters, and power outages from vandalized transformers will become history.

Kenya Power aims to achieve increased public awareness of fraud-related issues, a notable reduction in fraud cases, and improved customer satisfaction, public trust, and corporate reputation.

The success depends on every Kenyan playing their part in safeguarding the country’s power supply system.