To elevate Taiwan’s global presence in the health industry and foster international collaboration through local implementation, the International Trade Administration (TITA) under the Ministry of Economic Affairs (MOEA) has commissioned the Taiwan External Trade Development Council (TAITRA) to launch the 2025 global initiative “Go Healthy with Taiwan.”
This international campaign calls on governments, institutions, enterprises, and organizations worldwide to submit innovative proposals that incorporate Taiwan’s world-class health products and comprehensive solutions. The initiative seeks to raise global health standards and promote well-being in communities, cities, and workplaces through collaborative efforts.
Joe Chou, Executive Vice President of TAITRA, emphasized that the campaign not only showcases the depth and innovation of Taiwan’s health industry, but also strengthens partnerships across borders. “Through Taiwan’s cutting-edge technologies and holistic health solutions, we aim to co-create smart and sustainable healthy lifestyles with our global partners,” said Chou.
Following the success of last year’s “Go Green with Taiwan” initiative, which received 396 proposals from 45 countries, the 2025 “Go Healthy with Taiwan” campaign aims to further broaden Taiwan’s international health footprint. This year’s goal is to collect over 500 submissions across five continents.
The top three proposals will each receive a US$30,000 cash award, and all high-potential entries will gain opportunities for collaboration and commercialization with leading Taiwanese companies.
Spotlight on Taiwan’s Healthcare Strengths
The campaign highlights Taiwan’s competitive edge in five key health industry sectors:
- Smart Healthcare Technologies
- Fitness Equipment & Sports Technologies
- Bicycle Industry
- Medical Aesthetics
- Wellness Checkups
Ms. Susan Hu, Deputy Director General of TITA, noted that President Lai Ching-te is actively advancing the vision of a “Healthy Taiwan.” The launch of this campaign marks a crucial step in realising this vision by inviting global innovators to participate and collaborate in shaping a healthier and more sustainable future.
Submit Your Proposal Today
The submission window is open from May 15 to August 14, 2025 (Taiwan time). Innovators from around the globe are invited to participate in shaping the future of global health.
Visit the official website at https://go-healthy.growthpad.co.ke for submission guidelines and further details.
