KCB launches Partner Kwa Ground Kwa Mtaa campaign to support MSMEs and entrepreneurs across Kenya

Business
KCB launches Partner Kwa Ground Kwa Mtaa campaign to support MSMEs and entrepreneurs across Kenya

KCB Bank Kenya has unveiled the ‘KCB Partner Kwa Ground Kwa Mtaa’ activation, a nationwide campaign designed to strengthen financial inclusion by taking banking services closer to communities and supporting the growth of small businesses across the country.

The initiative seeks to equip entrepreneurs and everyday customers with practical financial solutions that promote long-term business growth and resilience.

The campaign is primarily focused on micro, small and medium-sized enterprises (MSMEs), traders, entrepreneurs, women-led businesses, youth-owned enterprises and informal sector operators, recognising their critical role in driving Kenya’s economy and their need for accessible financial services, business support and affordable banking solutions.

The KCB Partner Kwa Ground Kwa Mtaa activation will run for three months, from July to September, and will be rolled out across Nairobi, Eastern, North Eastern, Central, Rift Valley and Nyanza regions.

Through the campaign, customers will have access to business financing, convenient payment solutions, customised banking products and financial advisory services aimed at helping them grow and expand their businesses.

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