SportPesa, the title sponsor of the SportPesa League and a longstanding partner of the Football Kenya Federation (FKF) through a 10-year agreement, has reaffirmed its commitment to the growth and stability of Kenyan football, even as the sector faces challenges surrounding governance.

In a statement, SportPesa highlighted its dedication to supporting the sport’s evolution, focusing on integrity and fostering a positive impact on the broader sports ecosystem.

The company emphasized that its investments in local teams, players, and infrastructure have played a crucial role in driving the growth of football in Kenya.

Acknowledging recent Milestones in Kenyan Football

SportPesa noted the significant progress Kenyan football has made under FKF leadership, the company celebrated key achievements, including Kenya’s successful bid to co-host the 2025 Africa Nations Championship (CHAN), which will bring continental football to the country.

Other notable accomplishments include the Junior Starlets’ groundbreaking qualification for the FIFA Women’s World Cup, and the Harambee Starlets securing a place in the 2026 Women’s Africa Cup of Nations (WAFCON).

These milestones reflect the increasing visibility and professionalism of Kenyan football, with SportPesa’s continued sponsorship playing a pivotal role.

Commitment to Governance and Call for Transparency

While acknowledging the progress, SportPesa also addressed the allegations currently under review within FKF. The company emphasized the importance of an independent and thorough investigation, urging a fair and transparent resolution that maintains accountability while preserving the integrity of the game.

The statement stressed that any leadership changes at FKF should be handled with due process, ensuring that the interests of players, clubs, and fans remain at the heart of any decisions made.